Nicole Laino (00:01)
Hello and welcome to Unshakable with Human Design. I’m your host, Nicole Lano, and it’s you and I here. And today I want to talk to you about something that I see having done this work for seven, eight years now, and some of the things that I just notice. One of them being that entrepreneurs tend to fall into two main categories. And in this episode, what I want to explore.

is I want to tell you what these two categories are. You can decide and you can as you’re listening, hopefully you’re gonna say like, I think I fall in this camp or I fall in this one. I’m gonna go through the human design characteristics they typically have, each one of these buckets, what normally gets them into trouble, and how human design helps them out of it.

So, also one of these types is gonna have a harder time in the new era that we’re heading into, and I want you to see if you can guess which one it is. Now, as you know, human design, or maybe, maybe you don’t, maybe you’re new, maybe this is your first episode that you’re listening to with me, if so, welcome. But a lot of you who have been listening for a long time, you know how I approach human design. You know that I don’t approach this as a fix me sort of

framework or system. It’s a system that you can use to find your true self, to find your way. Because remember, there is no the way. There’s only your way. But there’s different paths that we take to find that. And then we all have different tendencies, different conditioning. And our design can give us a clue into why we do the things we do, why we operate, the way we operate, whether it’s

Hurting us or helping us. We just have these tendencies that we go into. And human design can help us see that. Because I think ultimately, if you were to ask me what human design does, is to me, it helps you know yourself better than you ever possibly could from a much more objective place than any other tool will give you. And through that process of knowing yourself so deeply.

That you actually learn to master yourself. Not so you can be the most productive, rich person on earth, but so you can be the best version of you that was ever possible. That’s what human design holds for you. So that’s what we’re gonna get into in this episode. I’m gonna break down those two types and I’m gonna go into all those things that I talked about. Before we get started, I do want to bring to your attention, if you don’t know already.

That I am teaching a f new free masterclass called the New Era Expert. It is all about this new era that we are entering into, where we are going into this more energetic game that we are playing. And how do we become this new era expert? Because what you’re probably noticing is that you hop on Instagram or you hop on, you know, you listen to podcasts and you hear all these different things, you see that the world is kind of changing, and you’re wondering where you fit in.

Maybe some things that always worked for you before are not working anymore. Maybe some things that you loved are no longer really doing it for you anymore, and you’re feeling this shift, but maybe you’re wondering, can the audience hold this shift? Will they accept me if I step into this new era for myself? I feel called to say different things. Will people respond to these different things that I’m saying?

That’s what we’re gonna be answering in this masterclass, not just from the energetic standpoint, but how do we continue to make money and have a sales system that allows us to be seen as thought leaders in this new era, but also get paid, also be profitable, also have a business that supports you, supports your family, and makes you feel good when you wake up every day rather than afraid. Okay?

So if you want to join us, all you have to do is DM me the word masterclass on Instagram. I’m at Nicole Lano Official. We’ll sign you up right there in the DMs. Or drop down to the show notes. We have the link for you there, Nicoleano.com forward slash masterclass, where you can register directly on our website. It is free. Please come. It will be awesome. If you’ve ever come to my masterclasses, you know that my free masterclasses are better than masterclasses that most people charge for. So please don’t miss it. I don’t do them that often. I do them less and less.

These days, because we have so much going on. Okay, so I’m very excited about that, but let’s get into this episode. So I want to break down these two types of entrepreneurs. I’m gonna break them down. I’m gonna break down kind of the problems or trouble that they get into. What really stops them up and keeps them from being as productive and profitable and aligned and magnetic, although I’m not loving that word lately because it got so overused.

But it really is what we’re talking about. What makes you really attractive to people without them hearing your credentials? What makes people go, I think she’s for me?

I’m very attracted to this person’s style or something. They might even not even be able to put words to why they picked you, which is really just that energetic connection. And when we fall into one of these two categories, that energetic connection is not happening. Not in the way that we want. So the first type I call the massive action taker. Massive action takers, this is the woman who has.

12 offers going. She’s on four or five different platforms. Some are going, some are not. She’s picking them up and putting them down. She’s signed up for two masterminds, a group program. She’s got some memberships that she’s a part of. She’s networking. She’s doing everything. She has lots of strategies happening within her business right now. But they

mostly or are entirely somebody else’s. They are things that she got from somebody else and she just started to implement them. That worked for that person, I’m gonna do it. That worked for that person, I’m gonna do it. Which it’s wonderful to test things. I’m all about being detached from the outcome. I’ll try it, sure. We’ll see if it works. We’ll see if I like it. We’ll see if it feels right for me. And then we might put it down. Then we may never touch it again. We might be like, yep, that’s not for me.

Not my way. There is nothing wrong with that. Sometimes we get really precious about what’s aligned and what’s not. Sometimes you don’t know what’s aligned or what’s not until you do it and you go, no, that’s so not aligned for me. And so many people are afraid of taking a step in that direction. That this person is not that. This person is usually pretty comfortable with testing things out. The problem is that they a lot of times won’t put things down intentionally.

Because they didn’t pick them up intentionally. Typically, the massive action taker, a lot of times, is a generator or a manifesting generator. Not exclusively, but when I go back through all of the clients I’ve ever had, it’s very rare that I have the massive action projector. It does happen. The overproductive

projector where they’re really putting productivity ahead of everything else. But typically projectors reject having too many offers and all the platforms and stuff. They just naturally sort of streamline things. So that’s the caveat I will have as far as like who falls into this category. Manifestors might do things for a while and then they’re like, next and move on. Typically with manifestors, I don’t have

The issue of them being unintentional with their energy because they don’t really move unless they want to, unless they’re really, really conditioned. But usually these are generators or manifesting generators. They typically have a lot of definition. They also may be a split definition. So split definitions sort of mean you’re kind of torn in.

multiple directions. I can see this sometimes with projectors who have a lot of definition in their chart and particularly if they’re splits. Split definition what it will do. And we’ve had like triple split projectors and things like that. Sometimes that can lead to this massive action taker. and the problem with this, like what’s the problem with taking massive action?

Well, the problem is that it’s action, but it’s often not intentional action. It’s n she’s not taking action because every action just felt so good or felt so right, or her intuition was really driving her in this direction. She’s taking action because she thinks it will work. She thinks it will get her what she needs. She has taken in a lot of advice from the outside world, internalized that. Mentally, she’s in this loop.

Of like what’s next, what’s next, what’s next, what’s next, what’s next. She is not paying attention to anything happening in her body, which means, according to her human design or anybody’s human design, you’re not gonna be in alignment. She’s typically burned out, though she has lots of energy. Like she doesn’t feel like somebody who doesn’t have energy as a human. She feels like she has energy, but she’s used it all. And it just feels like,

Fatigue is a big thing. And really what’s happening here is, you know, when she looks at the results that she has, they are not matching up with the energy and time and effort that she’s putting into the business. She’s like wearing herself out and she’s just making it. Can’t get ahead. Okay?

So that’s entrepreneur number one. Does that sound like you? Are you is any of that resonating for you? Let’s see. Let’s go to number two. Entrepreneur number two. She is the overprocessor, is what I call her. So this is somebody who is usually looking to a healing tool of some kind before she looks at anything else. Anything that happens in the business.

You know, she’s not getting a result that she wants. She is putting out, you know, she’s she’s creating things and she doesn’t get the result, so she’s like, I have a block. Or she’s not creating things and she’s wondering why, so she’s immediately going to, I have a block. I have some sort of energetic block. These are people that are often spiritually focused in their work.

You know, they’re certified in Reiki, they tarot, NLP, breathwork, those kind of things. But the main problem is, and this is it’s ironic, but you know, I I don’t mean to make it sound like I’m beating these people up because I’ve honestly I’ve been on both sides of this. I have been the massive action taker and I have been the overprocessor. So I’m never talking about these things from a place of superiority.

I’ve just been through them. And so I have a lot of compassion for it, but I also know how destructive they are in different ways. And the overprocessor is typically overthinking all of her choices. She’s always prepping. She’s never delivering. She’s just in this state of never feeling ready. And every human design type can have this. There’s no one type or

type of person that I see. I do see sometimes very open projectors that have not deconditioned. I have seen a lot of emotional authorities who have not learned how to work with their wave. So they have this inconsistency where they always feel like they are processing emotions. That was me. I was an overprocessor and I would

get into these wave patterns where it always felt like once I got over it it started again. Like once I started to feel like myself, I would process and I would heal because that was how I thought I needed to get through it. Cause I started off as a massive action taker and then I burnt out hard and then I was like, I must be blocked in some way, which I was. This is legitimate. I was totally blocked in ways. I was totally

energetically misaligned. I just then fell in love with healing and thought that healing was the only way through everything and really it’s a combination of of a few things. But I was an emotional authority who didn’t understand that my emotions happened the way that they did. And I had such stories in my head about the emotional wave, which I didn’t even know what that was at the time I was really stuck in this. This was

pre-human design for me and then right when I first found it. And that’s why learning I was an emotional authority helped me so much. Because I would the minute I felt emotional, I would be like, I can’t deal with this. I have to fix it. And I’d pick up some healing modality to try to fix the emotional state I was in. And I can’t fix an emotional state that is part of an emotional wave. I can’t change that. I can only surrender to it.

So I was prolonging the emotional state because I was trying to change it. Because I got so in my head about like, now I’m gonna lose all this time and now I won’t be productive. And nothing like a type A emotional processor, which is me. I am, I am absolutely a type A girl at heart and an overprocessor. So when I have these two things, you know, I joke, I’m a type A hippie.

when I had these two things is like the story, the type A part of me was just like, You’ve got to get back on this, you’ve got shit to do. You can’t lose a day. And then the emotional part of me was just like, I just like I have to go through this cycle. So we can see it with various aspects of human design. But those are some examples of what I’ve seen play out and my own story with that. But the problem with being an overprocessor is when you look to healing

as a solution to everything, you get into a loop with it. And nothing really starts to happen. You’re not taking enough action to get any data. Everything sort of becomes precious usually when you fall into the over processing thing, ’cause you go into your head, you wanna get it right. I always say that

We want to get something right so badly that we don’t take action. So then everything that we put out becomes very precious. Every email we write, every podcast we record, if you’re not doing it regularly, you’re like, baby, this better be good. I better get this one right because I’ve missed three weeks. So I have to have this one be, you know, you have to be like Tarantino or something, you know. He only comes out with a movie every couple of years. It better be good.

Because he’s not churning them out every year. That’s how it can feel when you get really precious with your stuff. And then you never give yourself space or permission to get it wrong. And that just causes you to create less. So it ends up being this like place where you’re in a holding pattern a lot. And what the energetic thing that’s happening there is you’re not trusting yourself. So people aren’t trusting you. You are in an energy of uncertainty.

Both of these types, by the way, are an energy of uncertainty. They’re just dealing with it differently. The other one, massive action in the world we live in, at least right now, is more palatable to other people and can yield more results. We can struggle and hustle our way to results that the outside world would reward us for.

But how many times have you read a book or watched a T V show or listened to somebody on a podcast or something talk about how they had everything on paper and they were miserable?

If if that wasn’t true, there’d be no celebrities who commit suicide. And we know there are lots of them. Tragic ends. Because they looked like they had it all, but none of it really meant anything to them. So that’s that’s an energetic imbalance. That is a on that massive action side, we can find that people look.

Like they’ve got it all. Like that person might look like they’ve got it all together. But they know. And you know if it’s you. You know if you are showing up and you are visible, and you’re talking about this offer and that offer and this other thing that you’re doing, and that other thing that you’re doing. And it seems like so much is happening in your world, but you’re like, whoo.

We see this with the people who say that they have a seven figure business, but they spend seven figures, so they have a zero dollar business.

This happens. Those are the people who make it look good outside. They take a lot of action. They show up in a lot of rooms. They put a lot of things on social media. But there’s nothing behind the curtain. We don’t want either one of those things, right?

And both of these types, so both the massive action taker and the overprocessor, have a lot in common. And this is how human design comes into play. It’s actually the same thing that gets these people out initially of that first stage of misalignment and gets them closer to being and and operating as they should. So these two sit at opposite ends of the spectrum, the massive action taker.

Is leaning into more of the masculine energy, right? And overprocessor is leaning hard into feminine energy. Now, neither one of these things is wrong. Neither one of these things it needs to go. Balance is necessary, and this is where human design can help. Because balance comes with presence. Presence is a key in 2027 in The Cross of the Sleeping Phoenix, gate 20, is presence.

It is the presence to be able to be present in the moment and really tune into what’s going on. Massive action taker is typically not present at all. They’re in yesterday or they’re in tomorrow, but they are not present in now. And the overprocessor can be present, but they might be in fix-me energy, where they aren’t really present with what’s there and able to sit with it.

They want to make every emotion go away. They want to move everything rather than actually being with it and working with what’s there. So the masculine energy, the massive action taker, we need to slow them down. That’s the first step with those people. And this is where human design strategy and authority comes in and deconditioning, because strategy and authority, what it’s going to do is it’s going to get them out of their head. They are on autopilot moving a thousand miles per hour.

In probably a million different directions. And strategy and authority sounds boring because we’ve heard it so many times, but it is the thing that will save you. It’s what takes you off autopilot. It’s what takes you out of your head, no matter what type you are. It is going to put the power back in your body. It’s gonna get you instead of just moving in perpetual motion toward a direction that you did not choose, it will get you to stop and be present.

And to recognize what’s in front of you and to make a true choice, not from your mind of like, well, I’ve got this to do and that to do and this to do and that to do, which is how it feels when you’re in massive action-taking mode. It gets you saying, Is this the right action for me to take? And instead of it coming from the mind, it comes from your body. And you get a different answer. Now you’re trusting your process. Now you’re trusting yourself. Some of those strategies that you thought you had to use start to

float away, you should realize you don’t need them anymore. And you’ve created space for actual ideas to come through, for your way to come through. And this is how people start being far more attracted to you. Because now you look like you have something they actually want, which is balance. Because that is the thing that most of us want. We want to feel financially free. We want to feel fulfilled. We want to feel like we’re living our purpose.

If it looks like somebody is there there are a lot of coaches out there that make a lot of money. And I look at them and I’m like, I don’t want your life. You’ve got a lot of money, and it sounds good when you tell the story of your life, but actually when I’m listening to what it really sounds like, what your day really sounds like, it sounds like you have a control issue. It sounds like you are running on empty. It sounds

Like you aren’t really aligned. You’re just doing what you think will work and sucking people into it. I don’t think that that is gonna hold for very much longer.

And then the second type, the overprocessor, we need to get them moving. So we need deconditioning and we need some structure here. We need some sort of KPI. We need something that she can start to feel successful with. She’s not moving when her design says to. So it’s still strategy and authority here that becomes the remedy. The overprocessor is actually sitting on her impulses and she’s getting in her head.

So she’s not wondering, will this work? Won’t that work? She’s like, I don’t know. I don’t know if I should do this. Do I have this block? She’s looking in the wrong places for the answer rather than just seeing how action would feel. But notice I didn’t say she doesn’t need to decondition. She needs to decondition in a more effective way. Deconditioning to me is a lifelong practice. We never stop being conditioned, so we never stop.

Deconditioning. Now we might go through like the deep clean with deconditioning, and eventually we’re on the maintenance plan. Like that’s where I am now. I have deconditioning periods where I have the deep clean. And then it becomes, yeah, my 30 minutes in the morning of my breath work and my tapping and my meditation or whatever else I do. Morning routine. And when I get stuck in the middle of the day.

This is how I do both. This is how we do massive action plus or I would say more aligned action plus the actual processing. We don’t want to stop processing and we don’t want to stop taking action. We just want it to be intentional action and we want processing to be something that is paired with action.

Because energy without the action off of it, alignment without the action on the other side yields us nothing. So this person still needs to decondition. They’re just going to, like I was saying, I work during my day, and if I find that something’s not happening, if I find that something’s not coming, if I find like I don’t have the idea or I feel like I my husband and I have like a little joke because we both work from home, there’s sometimes where it’s just not happening and we’ll come into

You know, the other person’s room will just go, I don’t wanna today. Like I’m just not feeling it. I don’t wanna. And you know, you have to get the energy moving, or you have to surrender to the fact that it wants to go someplace else. But how do we figure that out? Well, I might tap, I might take a moment to sit and meditate a little bit and just notice what’s there, versus just trying to force myself to be productive in a particular way.

And often what happens is I get a different direction. I get something else that comes through and I honor that. Everything in my world though that needs to get done gets done. But it doesn’t get done with me like destroying my body or destroying myself. Okay? So when we have projectors on this end of the spectrum on the processing side, I I wanna put this little caveat in there that they need to decondition enough to start to feel their own value again.

And this is something it’s very difficult for me to explain on a podcast because it’s something that I just see when I work with people. I can tell when a projector is i is just on on their edge and we need to pull them back and and heal a bit because they’ll they’ll break. They’re they’re a bit more fragile in that state where we need to just get them out of I can tell when their mind is telling them that they should be doing a lot more.

They should be doing all these different things and they’re not. And that just they don’t get out of that through more action. They get out of that through deconditioning and w working with a practice with that. So these are the two types. Now I said at the beginning, there’s one type that’s gonna have a harder time in the new era than the other. Do you know which one it is? Did can you figure it out? It’s actually gonna be the massive action taker.

I think the massive action taker is gonna find that all of that effort and all of that that force and strategy or other people’s strategies and all of that stuff, they’re gonna find that it doesn’t work the way that it used to. We’re already seeing that, but they’re going to see that these people are going to not be responding to things they once did.

And they’re not gonna know what to do because that’s what made them feel safe. Were those strategies, were the you know, the launch strategy and the content strategy, and you know, and they’re sort of married to that. So when that starts to go away, if they aren’t deconditioning, if they aren’t going inward and they aren’t expanding their energy, then that’s probably gonna feel really scary to them. So I hope if you’re a massive action taker that you

Dive into something like human design, and hopefully you are since you’re here listening to this show. It doesn’t have to be with me, but that you recognize that there is a new level that we’re all being called to. It’s a new level of authenticity, it’s a new level of openness, of presence, and of truth and energetic expansion that we’re all kind of being asked to.

Step into. Now is the time to do that. That’s exactly what we’re going to be talking about in the New Era Expert. We’re going to be breaking down what this new era looks like, how you can be a leader in this new era, how you can still use strategy, but bring more of yourself to the work that you’re doing. How do you become a thought leader in the new era? This new era expert. We’re going to talk about that.

And the sales systems that go along with it because it isn’t just about having visibility and having exposure. It’s about converting that exposure, those leads into people who pay you so that you’re able to wake up tomorrow and do it again and again and again and again. If you want to join us, please DM me masterclass on Instagram. I’m at Nicole Lano Official or go to Nicole Lano.com forward slash masterclass. You can register right there on the website. I’m gonna leave this episode here.

I’m so grateful that you spent this time with me. I appreciate you. And remember, in order to have an unshakable business, you must first become an unshakable human. So thank you for coming.

So thanks for letting us help you become unshakable with human design. We’ll see you next time.